
As consumers deeply embrace the new Self Service Virtual Economy, PresGroup has become passionate about reimagining the way home builders attract, engage and convert buyers. As a market innovator, we specialize in crafting customized sales and marketing solutions uniquely designed to resonate with the emotional journey of buying a home using virtual tools that inspire engagement with our residential experts.
With our unique methodology and systems, PresGroup is able to:

Our innovative solutions are designed to resonate with your target audience, ultimately driving sales and fostering long-lasting relationships.

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Resources
The Magic Mortgage Rate
Changing mortgage rates have significantly impacted homebuying demand over the past 15 months, showing a cyclical relationship between mortgage rates and sales trends. Historically, the ebb and flow of these rates have been tied to broader economic forces, from inflation to national fiscal policies. But what exact rate sparks significant behavioral change among potential homebuyers?…
Navigating the Current Market: Transforming Sales Strategies for Home Builders
As a home builder, you know that crafting a compelling sales approach and assembling a successful sales team is key to your bottom line. It’s no longer just about cost-driven tactics. The shift towards a value-based strategy is apparent and resonates more with today’s consumers. At PresGroup, we see this transformation first-hand and align our…